Commuter Attractiveness and Sustainability
Our crucial expectations on the services and products that our project might create or inspire to, concerns two angels.
Commuters have a Veto Power
First of all, as our team member from Vattenbussen constantly reminds us, the commuter possesses the veto power on which mode of transport should be used. Therefore it is absolutely vital to come up with solutions and services that inspire the traveller to change their behaviour into choosing a more surface effective and sustainable way of travel. In that way both profitability and strategical goals of society can benefit.
Sustainability from all Angles
Secondly, sustainability – environmental, social as well as economic – is of course crucial in order to constitute a wise choice of transportation for the future.